Welcome to the world of Taoci
Your new consulting company specialized in CXM and inbound experiential marketing
Do you know that you own valuable datas and text narratives?
Taoci Experiences turns experience datas and text narratives into valuable insights for your business.
What You Need To Know About Taoci
Taoci Experiences has been created in 2018 and is a research-driven company with has published state-of-the-art work and patents on customer experience, digitalisation, and inbound marketing. We offer our services to businesses and companies willing to step up their customer experience to the next level.
The team behind TAOCI
Three recognized experts at your service
Jean-Marc Mousset
Jean-Marc is the CEO of Taoci Experiences. He knows how to leverage the full potential of the team to achieve business objectives faster and make Taoci more agile. He was previously a key business marketing leader in the automotive industry.
Sylvain Allano
At Taoci, Sylvain is the Chief Innovation Officer. He gets up in the morning to share his passion for entrepreneurship, start-ups & IP. He was previously the Chief Scientific Officer of a renowned brand in the automotive industry.
Philippe Taupin
Philippe is the Business Developer at Taoci. He devotes his research to societal innovation and in particular to the field of customer experience imaginaries. As part of his doctorate, obtained in 2017 after a dual career in marketing research and industry, he developed an original method of analyzing the customer experience.
What Services We Offer For You
On-demand marketing studies on your CXM strategy
Customer insights Analytics
Taoci team can analyze the Experiences lived by your customers, either in-store, or online. As long as you have available data, we can transform them into unique actionnable insights for the business.
AI analysis
Taoci has created an AI able to automatically analyse thousands of customer feedback to automatically identify the opponents (pain points), helpers, emotions, sentiments, atmosphere, and more globally the Brand's universe that your customers have been experiencing.
Advanced customer segmentation
Taoci has patented a unique process to enrich your customer segmentation based on narratives. Pragmatically, from a dataset composed of thousands of written text data, we can segment the clients based on the emotions lived throughout their journey together with the Brand: Mowgli, Peter Pan, etc.
Market research Optimization
Taoci team can help you optimizing your Market Research strategy. Panels, interviews, on-field analytics, and data-driven research are our key expertises.
CXM Ideation
Clients are requesting our services to help them creating new emotional and memorable experiences for their customers. This is feasible thanks to a unique matrix and ideation process we have been testing with numerous clients.
Ad-hoc requests
At Taoci we are committed to provide the best possible service to our Clients. That's why developed this new business category called "Ad-hoc request" for which Brands can submit specific needs so that Taoci team can tailor a business proposal to perfectly fit their needs.
Latest News
Discover our latest articles below
Why Taoci AI automated structural analysis of customers reactions to experience content for inbound digital marketing?
New digital technologies for new experiences are booming (NFT, Metaverse, AR…) (2022). Experience life narratives…
Experience Marketing: A Game-Changer. Are you ready to delve into the realm of experience marketing and unlock its true potential?
In the ever-evolving landscape of marketing, experience marketing has emerged as a game-changer. It…
Unleashing the Power of Narrative Analysis, or how to extract meaningful information from stories, anecdotes, and narratives shared by individuals.
Narratives have a remarkable ability to captivate, engage, and connect individuals. By harnessing the…
Have A Business Idea In Your Mind?
Should you need any additional information, please don’t hesitate to contact us directly. Looking forward!
